Reps who stay.Deals that close.
Field sales coaching for dealership and insurance teams. Your reps get trained, practiced, held accountable and recognized every month.
Led by LJ Stephens: veteran, former car salesman, sales leader and author.
The floor keeps emptying out
Most sales teams that sell face to face lose the majority of their reps every year. Managers are too busy selling to coach, so new hires get thrown to the sharks.
Yearly turnover for dealership sales consultants, against about 23% in most industries.
NADA Dealership Workforce Study, via NetchexLess likely to leave: workers who get meaningful recognition for their work.
Gallup and WorkhumanOf car buyers did the whole purchase online. Everyone else still closed with a person.
Fullpath survey, via Auto RemarketingWhat is turnover costing your store?
Move the sliders to match your team. Replacement cost includes recruiting, training and the deals a green rep misses while ramping up.
The industry average for sales consultants is 67%.
An estimate, not a promise. It counts retention only, before any lift in closing rates. Team Program priced at $1,200 a month.
Talk through your numbersCoaching that doesn't stop after the pep talk
Most trainers fly in, fire everyone up and leave. Two weeks later nothing has changed. Unbroken Closers works the way a good coach runs a team: every month, with practice, scores and trophies.
How the Team Program works- PracticeTwo live trainings a month, on site or by video, each built around one skill your team needs now.
- HomeworkReps rehearse your real objections with Soft Pitch, an AI customer that pushes back and scores every round.
- ScorecardA weekly report shows you who's practicing, who's improving and who needs a one-on-one.
- TrophiesA Closer of the Month award, printed and delivered, so your top rep gets recognized in front of the team.
Built for teams that sell face to face
Car dealerships
Independent stores and small groups with 5 to 25 salespeople.
Dealership coachingInsurance agencies
Captive and independent agencies building new producers.
Agency coachingHome services
Solar, roofing, HVAC and in-home sales teams.
Media sales
Advertising reps who prospect and close local businesses.
How it compares
You have options for training a sales team. Here's what each one actually delivers.
| Unbroken Closers | One-day trainer | AI practice tool alone | Training it yourself | |
|---|---|---|---|---|
| Live coaching from a sales pro | Twice a month | Once | Software only | Depends on the manager's time |
| Practice between sessions | Soft Pitch included | Rarely | The tool | If someone runs it |
| Weekly accountability | Scorecard every week | None after the event | Dashboards someone has to read | Usually slips |
| Recognition awards | Monthly, printed and delivered | No | Digital badges | Ad hoc |
| Still working in month three | That's the point | Energy fades in weeks | Usage often drops off | Competes with selling |
Pick where to start
Every team starts with a free 45-minute workshop. From there, choose the level of coaching that fits.
Free workshop
The 5 objections costing your team deals this month. 45 minutes at your morning meeting.
Team Program
Monthly trainings, Soft Pitch practice, weekly scorecards, a manager strategy call and recognition awards.
Closer's Circle
Group coaching for individual reps whose managers don't have time to coach them.
Half-day bootcamp
A live, hands-on morning of roleplay, objections and closing, with awards for the winners.
Founding teams lock in their rate
The first five teams to start the Team Program keep their monthly price for as long as they stay, even when prices go up. In return, LJ asks for honest feedback and, if the results are there, a testimonial.
Claim a founding spotCentral Texas teams get on-site trainings. Teams elsewhere train by video.
What managers say
How working together starts
Book the workshop
Pick a morning that works for your team. It costs nothing.
See your team in action
45 minutes of objections, live practice and an Objection Armor Card for every rep.
Talk over coffee
15 minutes on what you noticed and what a month of coaching would look like.
Start the program
Trainings, practice and scorecards begin the next week. Your first award ships at month's end.
Free: the Objection Armor Card
The five answers to the five objections your reps hear every day, on a printable wallet card. Then test yourself with the two-minute objection quiz.